3.12.09

OTA Characteristics

1. Customer reach
Having more in paying less and without having too many contraints in booking or any other kind of reservation.
2. Customer communication methods
Presence on Website, Tv, many public transport (Metro, Bus), Spam and email sent thanks to a guest list.
3. Types of products sold
Hotels, Flight, activities, Car rental
4. Special Promotion capabilities
Sales, packages during low season, Best rates, Mysterious sales.
5. Online booking conditions + fees
Online booking conditions are always different from one to another OTA. Sometimes you have to pay a "Deposit" and paying at the departure / Nevertheless, according to the high demand emanating from customers, you have to pay directly in order to give a guarantee to the OTA. Could also made Credit Card printing/ verification. Fees coming when you wants to make a modification, for some reporting file.
6. Affiliate program - yes/no
Yes we can!
7. Affiliate program payment structure
http://www.expedia.fr/daily/services/affiliation.aspx
tableau des rémunérations
8. Info for hotelier

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